Geoffrey Baum

Managing Director


Geoffrey Baum's career spans education, journalism and public service. Together with Geoffrey Cowan, he helped launch the Center on Communication Leadership & Policy in 2007. A former C-SPAN executive producer, he has also worked for Public Radio's Marketplace and ABC News. He served as Assistant Dean of the USC Annenberg School for Communication & Journalism from 2001-08 and as Assistant Vice President for Marketing and Public Relations at Claremont McKenna College. He took on an additional assignment in 2012 to serve as interim assistant vice president for marketing and public relations at USC's Keck School of Medicine and Keck Medical Center.

Since 2010, Baum has also served as director of communications and public affairs for The Annenberg Foundation Trust at Sunnylands.

Among his higher education public service roles, he is currently president of the California Community Colleges board of governors, where he has twice been appointed by the Governor of California and unanimously confirmed by the California State Senate. He served as a governing board member of Pasadena City College from 2001 to 2013, including two terms as president. He is a former board member and president of the Pasadena Community Access Corporation, the city-chartered agency that manages the city's public access cable television station.

He holds an M.A. in Broadcast Journalism from USC and a B.A. in Economics and Literature from Claremont McKenna College. He lives in Pasadena with his wife, Lisa, and daughter, Amy.

Blog Posts by Geoffrey Baum

In memoriam: Distinguished fellow Warren Bennis, 89

By Geoffrey Leo Baum | August 4, 2014 0
The staff and board of the USC Annenberg Center on Communication Leadership & Policy mourn the passing of advisory board member and distinguished fellow Warren Bennis. A true pioneer who helped found the field of leadership studies, Bennis was part of CCLP from the very beginning, sharing his wisdom,...

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FCC's Zachary Katz named CCLP Senior Fellow

By Geoffrey Leo Baum | May 9, 2013 0
Zachary Katz, Chief of Staff of the Federal Communications Commission, has been appointed a Senior Fellow of the Center on Communication Leadership & Policy (CCLP) at the University of Southern California's Annenberg School for Communication and Journalism. The appointment begins in July 2013 following his planned departure from the FCC...

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CCLP, Bloomberg and Harvard convene journalists and political strategists for candid conversations at national conventions

By Geoffrey Leo Baum | August 17, 2012 0
LIVE WEBCAST: Top journalists and political strategists will offer straightforward assessments of the campaigns and the press and explore the role of media has in shaping the national political discourse at public events during the national political conventions in Tampa and Charlotte....

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