WASHINGTON – The future of arts and culture on public media was the focus of a CCLP roundtable here on Wednesday, featuring leaders in broadcasting, on line and mobile media. The challenge, summarized by Alyce Myatt of the National Endowment for the Arts, is to present more culture from more artists on more platforms – "anywhere and anytime" – at a time when resources are not increasing. Click the following link for Myatt's report: Alyce Myatt presentation.pdf……
Tag: downton abbey
PBS scores highest rating on July 4
Forget “Downton Abbey.” The big hit on PBS this year was the July 4th fireworks display in public TV’s annual “A Capitol Fourth” special. The holiday special attracted 6.3 million viewers, according to a PBS news release, which translated into a 3.8 household rating. PBS in prime time is usually closer to a 1.0 rating….
‘Downton Abbey’ hype may highlight PBS problems
PBS executives are promoting the second season of its imported British costume drama "Downton Abbey," doing their best not only to attract viewers to the program but also to present "Downton Abbey" as part of a new strategy to attract audiences. However, critics such as Brian Lowry of Variety have responded by saying that this is more public relations than anything resembling a deliberate plan, "misreading something after the fact, then allowing execs to conflate an unexpected windfall into a 'strategy.'" And across the Atlantic, the hype may have backfired. In the UK, where "Downton Abbey" runs on the commercial……