As Congress and the Federal Trade Commission seek enhanced online privacy protection, the news industry is exploring ways to use online information to turn a profit. Looking for ways to stay afloat in the face of lagging paper sales and ad revenue, some newspapers are seeking revenue lifelines from their online sites. The Newspaper Association of America (NAA) recently asked companies to present proposals on "paid content" solutions. The NAA's request itself indicates an interest in gaining reader information. One question asks whether proposed platforms can "provide an information barter environment with appropriate privacy and other protections (i.e. access to……
Tag: research
CCLP Report Details Growing Philanthropic Support for Journalism
Philanthropic foundations are taking unprecedented steps to address the crisis in journalism and "serve as a firewall against the disappearance of critical news and information," according to a new report from the Center on Communication Leadership & Policy (CCLP) at the University of Southern California's Annenberg School for Communication. The report, Philanthropic Foundations: Growing Funders of the News is authored by David Westphal, a CCLP senior fellow and former Washington editor for McClatchy Newspapers…….