Two weeks after the Seattle Post-Intelligencer stopped printing its newspapers and switched to an online-only site, traffic on the site has dropped by 20 percent. About 1.7 million viewers looked at seattlepi.com in January; the number now is closer to 1.3 million. A former Seattle PI reporter via paidContent.org attributes the decline to the dramatic reduction in staff. The Beyond Search blog argues that once the newspaper is gone, marketing the online content has to become the first priority.