The decline in advertising, coupled with a decline in viewership, has hurt local TV news almost as much as newspapers. The Philadelpha Inquirer reports that, in response to this trend, local TV channels are attempting to gain advertising from companies and products that do not normally buy many spots. This means that local advertisements, from Empire Carpeting to the Snuggie, are more likely to show up in places they didn’t before.

You can read the Philadelphia Inquirer article here.