CCLP researchers examine viability of online community news sites; Report profiles challenges facing Long Beach Post

As local print, radio and television news divisions struggle to stay afloat, online community news sites are increasingly filling the gaps left by traditional news outlets. But, do these hyper-local, online startups offer a sustainable business model different from their traditional counterparts? The USC Annenberg Center on Communication Leadership & Policy (CCLP) seeks to answer that question with the publication of a new case study on the challenges facing the Long Beach Post, an online news website launched in 2006. The report, "Online Community News: A Case Study in Long Beach, California — What It Takes to Survive and Thrive"……Continue Reading CCLP researchers examine viability of online community news sites; Report profiles challenges facing Long Beach Post