Recently named director of the USC Annenberg Norman Lear Center Media Impact Project, Dana Chinn is a media analytics strategist whose teaching, research and consulting focus on digital analytics for news and nonprofit organizations.
As a faculty fellow, Chinn leads the Open Data LA project, a collaboration with the USC Price School of Public Policy that aims to promote public access to government data throughout Los Angeles County.
“Open data is a new aspect of journalism in the public interest,” said Chinn. “It’s a worldwide movement, but we’re going to focus on how open data initiatives can address the unique needs of the greater Los Angeles community.”
Previously at USC Annenberg she directed the Convergence Core Curriculum, which teaches students to report in print, broadcast and online. Her work experience includes management and consulting positions in online planning and operations, strategic planning, marketing and finance at Gannett, the Los Angeles Times and Media Insight Group. She has an undergraduate degree in journalism and an MBA from USC.